What differentiates marketing from public relations? First, marketing has a more immediate focus on measurable results like sales, conversions, and brand awareness.
Second, marketing is a powerful tool that helps inform PR strategies providing data on consumer preferences and behaviors.
Often public relations and marketing are used interchangeably but if CEOs perceive the two serving the same function and purpose, they are at risk of wasting time, money, and resources. In fact, they serve two very distinct purposes.
Direct Relief helps community health centers across the United States install rooftop solar and battery storage systems as they confront more frequent power outages from extreme weather and fickle grid systems.
With solar leading the way, renewables could meet almost half of global electricity demand by the end of this decade, says a new IEA report.
In a major step toward California’s first effort to bury climate-warming gases underground, Kern County’s Board of Supervisors today unanimously approved a project on a sprawling oil and gas field.
California Healthcare Foundation (CHCF) in collaboration with Aurrera Health Group explored the emerging landscape of MCCHs in California and their role in the delivery of new services available through Medi-Cal, including ECM, Community Supports, the CHW benefit, and the doula benefit.
California Healthcare Foundation (CHCF) and the Center for Care Innovation (CCI) complete a seven-month initiative aimed at helping community health centers and other safety-net health centers in California increase video telehealth usage.
Renter Anxiety and Desperation Renter desperation is real in east Bakersfield. Bakersfield’s already tight housing market constricted further in the first quarter of 2021 with
Community: a unified body of individuals: such as a: the people with common interests living in a particular area In everyday language, we often don’t give much thought
KEE Reads: Provides an interesting reads that will enlighten, inform and provide tools to help communicate, and stay on top of trends and current events that affect your sector of work.
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Bakersfield, CA - San Jose, CA
info@keewestassociates.com
info@keewestassociates.com
At KEEWest Associates, we specialize in communications for clean energy technologies, healthcare and clean tech startups, healthcare, real estate, and utilities. Driven by curiosity and a passion for building meaningful partnerships, we excel in brand positioning, business and project launches, community focused campaigns, communication team support and more.
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